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CRO

More sales from the traffic you already pay for

Every half a percent of conversion rate is ad budget you don't have to spend. We watch how people actually use your site, find the leaks, and run one proper test a week — landing pages, product pages, offers, checkout.

  • Session recordings & funnel leaks
  • One real test every week
  • Pages, offers, checkout
  • Wins fed back into ads
cubical.ai / services / cro-strategies
+28%
Avg lift per win
62%
Win rate on tests
8
Tests / quarter
Ideal for

Anyone spending on ads without testing what happens after the click.

How we work

Quarterly sprints · 4 tests per month minimum

+28%
Avg lift per win
62%
Win rate on tests
8
Tests / quarter
What you get

Every cro engagement ships with these.

01

Quant + qual research

Analytics deep-dive, heatmaps, session replays, user interviews.

02

Test backlog

Prioritized hypothesis backlog scored by ICE (Impact / Confidence / Ease).

03

Test design

Variant designs in Figma, dev-ready specs, success criteria.

04

Test build & QA

Implementation in VWO / Optimizely / native split-testing.

05

Statistical analysis

Bayesian + frequentist analysis, segment-level insights.

06

Win documentation

Every winning test becomes a permanent feature with a playbook.

How we run it

From kickoff to scale — no black boxes.

Agents do the watching. A senior strategist makes every call.

  1. 01

    Discover

    GA4 funnel audit, Hotjar heatmaps, 5–7 user interviews.

  2. 02

    Hypothesize

    ICE-scored backlog of 30+ test hypotheses.

  3. 03

    Design

    Variants designed in Figma, copy + structure spec'd.

  4. 04

    Test

    Live A/B with proper statistical power and segment tracking.

  5. 05

    Ship

    Winners become permanent; learnings go in the playbook.

Tools we run

Inside the stack you already use.

Your accounts, your data, your logins. No proprietary dashboards, no lock-in — full access from day one.

GGA4
HHotjar
VVWO
FFigma
FFullstory
MMixpanel
Real example

A client we did this for — with the receipt.

Hover a row to see the story.

💊
Pharmarcie
E-commerce · France · EU expansion
Verified
740%ROAS
Jan 2025 — Jul 2025·$131K revenue in 6 months · Google Shopping

From spend-and-pray to 7.4× ROAS in six months.

740%
ROAS
$131K
Tracked revenue / 6mo
+22%
Lifecycle revenue share
4.2×
Email revenue lift
What we ran
Google ShoppingPerformance MaxMeta AdsKlaviyo
Read the Pharmarcie story
Common questions

About cro — straight answers.

Roughly 30k visitors/mo on the page under test to reach statistical significance in a reasonable timeframe. Below that, we focus on qualitative + heuristic improvements.
Pricing
Custom quote · 24h
Response time
Within 24 hours
Ideal for
Anyone spending on ads without testing what happens after the click.
Limited spots · Q3 2026

Ready to grow? Let’s talk numbers.

Book a 30-minute strategy call. We’ll map exactly how to move your numbers in the next 90 days.